Uluka is a creative studio based in Mumbai, India, helping businesses drive action through strategy-led storytelling, design, and motion.

We believe “Design without intent is just Art.” Every design decision contributes to a business outcome, and we love connecting the two.

That’s why every project starts with understanding your business, your goals, and the “why” behind the brief. With a personalised approach to every project, we craft each film with purpose, making sure it feels true to your brand, connects with your audience, and helps you achieve your goals.

From concept to story, illustration to animation, and even sound design, we love bringing it all together.


Our Founder & Creative Director

Vibha Pandey

Over a decade, she has worked across ads, promos, explainers, product films, UI/UX, motion branding, and digital content, working across 2D, 3D, and cel animation.

Her work has taken her from startups to global brands, including Echo, Techtonic, Mercedes-Benz, Asian Paints, WRI India, Miller’s Ale House, Ema AI, Slice, Ferronato, and more.

Today, she brings together craft, curiosity, and creative direction to every project, thinking not just about how something should move, but what it needs to say and how to say it best.

Vibha is a Creative Director and Motion Designer, with a hands-on understanding of the craft and a strategic approach to creative problem-solving.

As the founder of Uluka Studio, she creates work that goes beyond aesthetics to solve problems, support business goals, and deliver real value.

Founders Linkedin | FrameRate

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